Click here to stay in the archives
Click here to go back to ProFootballWeekly.com

Wising up

Smart teams realizing free agents aren’t always the solution

By Don Pierson
As published in print March 26, 2001

Shannon Sharpe
Ravens TE
Shannon Sharpe

Value. What is the value of a free agent? In football, it’s harder to gauge than it is in basketball or baseball. In those sports, it’s easier to project how the number of points, home runs, rebounds or RBIs might transfer from one city to another.

In football, the ultimate team sport, there are more variables to consider before pursuing one or two or three players who could make a significant difference.

In football, there are more interchangeable players, more parts valuable not so much for individual talent, but for how they fit into the bigger picture. In last year’s case of Shannon Sharpe, for example, the Ravens acquired not only a productive, proven tight end, but a leader who immediately latched on to Ray Lewis during the MLB’s murder trial in Atlanta (the charges were dropped when Lewis pleaded guilty to obstruction of justice) and served as a mentor, friend and workout partner at a critical time.

What Sharpe contributed to Baltimore’s offense on the field was substantial, but it paled next to what he contributed to Baltimore’s defense off the field.

How do you anticipate, measure and pay for that?

Reggie White, the first free agent who made a difference, gave the Packers ability on the field and credibility off it. Until White signed to play at the league’s most unlikely outpost, the Packers wondered whether they could compete in the free-agent market. They particularly wondered whether African-American players would even consider their small town. White quickly showed his peers there are banks and ATMs everywhere.

White made such an impact that other teams were fooled into believing they, too, were only one or two free agents away from the Super Bowl. Dana Stubblefield won Defensive Player of the Year honors in San Francisco and got rich in Washington. The Redskins evidently didn’t notice he had been playing next to Bryant Young in San Francisco. Stubblefield was looking for work as of this printing.

Trent Dilfer became the first quarterback to change teams in free agency and take his new team to a Super Bowl, although Neil O’Donnell played a vital role as a backup for the Titans the year before. For Dilfer’s trouble, he finds himself again on the free-agent market, discarded like a practice jersey, as the Ravens look to Elvis Grbac to upgrade them.

In Kansas City, Grbac was considered only slightly better than average on the field and questionable off, winning no most-popular-teammate awards. For all of Dilfer’s faults, his teammates respected him and worked for him.

Chiefs general manager Carl Peterson told a Kansas City reporter, "I think if Elvis is being honest, he will say he did not care for some of his teammates. That’s certainly what he articulated to me. He didn’t feel many of the players respected him, and as I understood it, that’s one of the reasons he wanted to move on."

Grbac countered, "That was really disappointing. I had a lot of friends on the Chiefs. We lost a lot of key players, but the ones who were there, to a man, respected me. … The Chiefs are just frustrated I left, and they’re looking for a reason and a scapegoat."

Grbac also made this promise in Baltimore: "I’m going to take this team to a different level."

Above the Super Bowl?

The Ravens also signed ORT Leon Searcy as an upgrade over Harry Swayne.

"Clearly, you can see what we’re doing. We have to change the dynamic a little bit if we want to go back to the Super Bowl," head coach Brian Billick said. "I don’t think there’s any mistaking what our intentions are. We aren’t sitting back. We feel these are huge steps in us getting back to the Super Bowl."

Overall, the free-agent market has been strictly a buyer’s market. Teams are sitting back and watching players squirm, figuring their prices will go down.

There are enough big-name defensive tackles on the loose to start another wrestling league — Stubblefield, Chester McGlockton, Cortez Kennedy, D’Marco Farr, Ted Washington.

All play a position that happens to be deep with draft prospects. Why sign a veteran before Draft Day? If you don’t get one in the draft, plenty of veterans will still be out there.

Teams appear to be getting smarter every year. Signing big-name free agents used to provide instant public-relations value, if nothing else. If signing a familiar veteran happened to coincide with season-ticket renewals and created publicity on the radio talk shows, it was worth at least some of the money it cost whether the player could still play or not.

Wiser decision-makers sign the young Denard Walker to play cornerback, not the washed-up Deion Sanders. Teams are leaning more than ever on their scouts to draft players and on their coaches to develop them faster. If it means sacrificing a veteran, teams would rather protect themselves with two lower-priced prospects. Can fans really tell the difference? More importantly, do the free agents really make the difference?

Free agency was something new in 1993, mysterious and unknown. When Reggie White and Deion Sanders signed with new teams that reached Super Bowls, free agency started to look dramatic and daring. If teams didn’t open their purse strings and lure established stars, they would soon lag hopelessly behind.

Alas, most football teams are more than one or two players away from the promised land. The Redskins became Exhibit A last offseason. Free agency is another of the many tools available to help smart teams build winners — emphasis on smart. It is no more or less important than the waiver wire, the draft, trades or the weight room. It is no panacea.

Don’t tell that to fans of the Buccaneers. If trading for Keyshawn Johnson wasn’t enough last season, signing free agent Brad Johnson is.

Johnson & Johnson. Don’t they make Band-Aids?

square.gif (826 bytes)

Don Pierson covers pro football for the Chicago Tribune

vertical_bar.gif (672 bytes)

The Archives
2000 - 2001 Season

Online writers — features and columns by our PFW staff, columnists, AFC reporters, NFC reporters and contributing writers
College football — articles, college notepad, key college game previews, PFW's college top 10
Fantasy football — articles, injury reports, weekly fantasy tips, weekly matchups, The Fantasy Doctor, mock drafts, draft boards, "In our opinion" daily fantasy columns
Free-agency
General features — Internet features, features from our print edition, Hall of Fame features, team reports, training camp reports
Handicapper's Corner — staff selections, games of the week, PFW Players of the Week, NFL standings, weekly handicapping columns, predictions
"A closer look" — in-depth analysis of general football topics
"In our opinion" daily columns — opinions on general football topics
"PFW spins" — short-takes on current events
Joel Buchsbaum — college player evaluations, NFL player analysis, NFL draft coverage, NFL notepad, NFList, college game previews and other NFL articles by PFW's contributing editor
NFL Draft — player evaluations, printouts, feature stories, commentaries, draft recaps
Ron Pollack — articles and commentary by PFW's editor-in-chief
Season in review  — the 2000-2001 NFL season
XFL — the inaugural year

 

Thanks for visiting Pro Football Weekly's Archives at archive.profootballweekly.com

Click here to go to ProFootballWeekly.com Click here to return to our main site
ProFootballWeekly.com

© 1998-2002 by Pro Football Weekly, a Primedia publication. All rights reserved. Reproduction without permission is prohibited.