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Give the NFL’s most overlooked star his due

By RON POLLACK, Editor-in-chief
As published in print July 13, 1998

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The greatest oversight in NFL history continues.

If you look very closely inside the walls of the Pro Football Hall of Fame, you will find a hole. Not a hole in the ground. Not a hole in a wall. A hole in its soul.

It is a hole that will not be plugged until justice is served and the player who had the statistics of Dan Marino, the brashness of Joe Namath and the shooting-star quality of Gale Sayers is inducted into the Hall of Fame. As far as I am concerned, professional football will shed tears of sorrow as long as Benny Friedman is not a member of its Hall of Fame.

What’s that? You don’t remember Friedman? Well, that’s because he played about, what, a thousand years ago? The time for him to go into the Hall of Fame was 1963 with its first class.

Perhaps a bit of a history lesson is in order. Friedman, who played from 1927 through ’34, was the first great passer in the history of the NFL. He was as famous as Ernie Nevers (who is in the Hall of Fame) in their day and ranked just behind Red Grange (who is in the Hall of Fame).

He was bigger than the teams he would play for. Back in the day, the headlines would read, "Friedman’s team wins." You don’t see that anymore. The headlines these days don’t say, "Elway’s team wins" (and John Elway will undoubtedly be in the Hall of Fame someday).

It wasn’t until Sammy Baugh (who is in the Hall of Fame) came along in 1937 that the NFL again saw the likes of a quarterback in Friedman’s class. There are those who will say that Arnie Herber (who is in the Hall of Fame) was an awfully impressive quarterback in the 1930’s and ’40’s, but I think he was a notch below Friedman.

Friedman was a pioneer. He was unstoppable. He was the first quarterback ever to scare the daylights out of the opposition through the air. The fact that he is not a legend is due more to our own poor memories than any failings on his part.

Check out the numbers.

The first four years of his career were Herculean. He was first-team All-Pro each year. Friedman led the league in TD passes each of those years, throwing 11, nine, 20 and 13. That may not make you jump up in your seat in these more pass-happy days, but back then nobody else was within shouting distance. Back then, a half-dozen TD passes a season was superb.

In fact, Friedman’s 20 TD passes in 1929 was every bit as impressive as Marino’s all-time mark of 48 TD passes in a season set in 1984.

How can Friedman’s 20 TD passes equate with Marino’s 48? Simple. Just look at the ball. Just look at the rules.

Let’s start with the ball. It was much bigger in Friedman’s day. Thicker. Rounder. Less tapered. Much more difficult to throw than today’s ball.

My gosh, he was practically throwing a watermelon.

Now let’s look at the rules. Throwing the football back then was fraught with the same peril as a high-wire act without a net. The slightest misstep and … splat! Quarterbacks received a stinging slap on the hand by the rules with more frequency than a rowdy 3-year-old in an antique store. Quarterbacks couldn’t throw the ball unless they were five yards behind the line of scrimmage. Plus, if they threw an incomplete pass into the endzone, it was considered a turnover, which makes Friedman’s 20 TD passes in 1929 downright mind-boggling.

Given the rules of the day, it’s no wonder all other quarterbacks could usually count their TD passes in a season on one hand. Given the rules, it’s no wonder teams usually strictly adhered to the ground.

Yet there was Friedman the pioneer, throwing the ball on first down at a time when this was practically considered blasphemy.

Just how far ahead of the pack was Friedman? His teams ranked first in the league in scoring in each of his first four years in the NFL. Heck, he was so much better than any other quarterback in football that, in 1929, New York Giant owner Tim Mara decided he wanted to acquire Friedman, who was playing for the Detroit Wolverine team at the time. To do so, Mara bought the entire Detroit team.

"It was a bargain," football historian Bob Carroll once wrote.

Of course, much of this argument is based on statistics, always a dangerous endeavor. As former Ohio State coach Woody Hayes once said, "Statistics always remind me of the fellow who drowned in a river whose average depth was only three feet."

Fair enough. Instead, I’ll let the naysayers drown in a river of accolades from the newspapers of Friedman’s day.

Portsmouth Times, Nov. 6, 1930: "As a passer, Benny appears to have no equal. Griff’s gang (the opposing team) could have used a squadron of airplanes, a couple of dirigibles and some blimps as they tried to stop the air raid."

Chicago Herald-Examiner, Nov. 28, 1927: "They had a million ideas about winning the game, but not a darn man to stop Friedman’s passes."

New York World, Oct. 15, 1928: "He’s a master, this Benny Friedman. He can throw a football with almost as much skill as Waite Hoyt can throw a baseball. He can smash and rip through an opposing line with as much power and drive as any other player in the country today. He can skirt around the ends with almost the speed of a Hinkey Haines. And, when it comes to tackling, he is second to none. … There were a lot of other former college heroes on the gridiron, but Friedman far overshadowed them."

Chicago Tribune, Oct. 28, 1928: "Friedman has shown the graduate players that his mastery of gridiron strategy is complete. His judgment of play is extraordinary, his reputation as a placekicker of the highest and his ability as a passer unequaled."

I didn’t see anything about him walking on water, but that may be because I saw only a limited number of stories. Newspaper accounts from the NFL’s diaper days are tough to come by.

So why isn’t Friedman in the Hall of Fame? Let’s look at the ammunition in the arsenal of his critics, whose battle cry seems to be, "Ready, aim, misfire."

Criticism: His career was too short. After playing full time for only four seasons, he was primarily a part-time player during the next four years.

Reality: Hall of Famer Nevers performed in the NFL at the same time as Friedman, and Nevers played only five pro seasons, so the length-of-career argument is bogus. Careers were often much shorter in Friedman’s era than in the modern day. One of the main reasons Friedman didn’t play as much after his first four years in the NFL is that he became a college coach. Reason? It paid better. That may be hard to believe today, when even scrubs are paid enormous sums of money, but it was the case in the old days. Bronko Nagurski (who is in the Hall of Fame) left football to go into pro wrestling because he and George Halas (who is in the Hall of Fame) couldn’t reach an agreement in contract negotiations. Cliff Battles (who is in the Hall of Fame) retired because George Preston Marshall (who is in the Hall of Fame) wouldn’t pay him enough money. Joe Kopcha, who was a frequent All-Pro guard, retired to practice medicine. Dan Fortmann (who is in the Hall of Fame) quit the game to become a doctor. In addition to money, Friedman also became a part-time player after four years because of a leg injury that made him less of a threat. Don’t hold that against him. Gale Sayers (who is in the Hall of Fame) played only seven years in the NFL, and the last two years of his career were virtually nonexistent because of injury. Like Sayers, Friedman belongs in the Hall of Fame because of how dominant he was while at the top of the heap. Furthermore, during three of his "non-glory" seasons (1931-33), Friedman still finished sixth, third and second in the NFL in TD passes.

Criticism: In a Hall of Fame discussion a long time ago, one of the former players brought in to talk about the candidates under consideration said Friedman didn’t play much defense.

Reality: According to the rumor mill, the player who made that criticism came into the league after Friedman’s leg injury, which kept the quarterback from doing much on defense. Recall the 1928 New York World write-up quoted earlier in this column that said of Friedman, "And, when it comes to tackling, he is second to none." Plus, who cares if he played much defense before or after he hurt his leg? I’ve heard that Friedman was often played at defensive back. Deep defensive back. Like a placekicker on kickoffs, to be used only when a play threatens to go the distance. This was prudent strategy. An offensive weapon as outstanding as Friedman should not have been put in harm’s way. Take a good look at the Hall of Fame, and you’ll find too many quarterbacks to mention who never played a down of defense.

Criticism: Friedman lobbied too hard to get into the Hall of Fame and stepped on too many toes. Friedman would type up letters extolling his virtues as a Hall of Fame candidate as though they had been written by stars such as Red Grange and Ernie Nevers. Then Friedman would send the letters to Grange and Nevers for their signature. When Nevers first got the letter, he was confused. He signed the letter anyway and added a postscript that read, "I don’t know who wrote this letter, but I agree with everything they say about Benny." Once Friedman had the signatures, he would send the letters to Hall of Fame voters. Friedman could also annoy people with his king-sized ego. Consider this passage from an article he wrote in the December 1953 issue of "Sport" in which he noted that quarterbacks no longer had to carry the ball, block or play defense like they did in his day: "I feel sure I could play quarterback in professional football today. I’m 48 years old and have been out of the National Football League for 20 years, but I’m confident I could do the job as well as, if not better than, the present-day big-league quarterbacks, most of whom are half my age."

Reality: Friedman was not the most humble guy in the world, but so what? He was into public relations before it was in vogue. The reputation of Joe Namath (who is in the Hall of Fame) was enhanced because he had the audacity to guarantee a Super Bowl victory and then help his team deliver the upset win. If being brash and immensely confident helped Namath’s stature, then why penalize Friedman for the same qualities? As far as Friedman not being very tactful, no one has made more enemies over the years than Al Davis (who is in the Hall of Fame).

Add it all up, and you have a tremendous oversight still taking place. The Hall of Fame is a grand and glorious institution. It deserves better than to be without Friedman’s presence. Most experts will tell you that Friedman’s window of opportunity probably closed a long time ago. I say it’s time for the voters on the Hall of Fame seniors committee, and then the national board of selectors, to open that window, open their minds, open their history books and right the wrong that is Benny Friedman not being a Hall of Famer.

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